Actually this is better than Thursday morning TV, which, in my hometown at least, was pretty weak. This stuff is amazing.
- First some of the best nonprofit advertising I've ever seen.
- Second a great bike water filter pump.
- Lastly a favorite app redesigned.
(more type video if you're into it)
And the bike:
The wacky bike was designed by IDEO people — I'm also impressed with their recent riff on the magazine quiz (maybe think madlibs): A Rockefeller sponsored guide to creating social impact with your design firm.
And the App:
FrontlineSMS is a thoroughly wonderful idea in many ways ... I mean, if you're into international rural research with mobile phones. A tool worth watching very closely, it's what I think is the leading platform of the mobile research "industry". (if there is such a thing.)
They just released a major new milestone and have bunch of great new branding. Great work, Ken!